Frequently Asked Questions
The Vixul Experience
How we work with founders to break through plateaus, build stronger operations, and scale intentionally.
What is Vixul?
Who is this for?
What’s the format of the program?
- Bootcamp Phase: 7–10 hours/week over 12 weeks
Includes live workshops, roundtables, homework, and 1:1s.
- Post-Bootcamp: 3–4 hours/month
Includes reviews, strategy reminders, and alumni sessions.
What will I walk away with?
During Bootcamp (12 weeks):
- Create a clearly defined and differentiated market positioning
- A growth plan tailored to your businessAn initial lead generation plan
Post-Bootcamp:
- Validate & Adopt the new positioning
- Ongoing guidance & Monthly strategic reviews to stay accountable
- Access to alumni sessions for continued learning
- Support from advisors, Vixul's Agentic Advisor (Vixie), and curated partners
Is this just advice or actual help?
How much does it cost?
- $500/month membership fee (12-month minimum)
- 4% phantom equity
This structure is designed for alignment, not control. Our equity is non-voting and exists purely as a long-term incentive to help you scale successfully.
Do I lose control or board seats?
Not at all. You maintain full control. Vixul does not take board seats or voting rights.
Strategic Identity & Leadership
Helping you define your positioning, lead through growth, and stay true to your core values.
How do I stand out in a crowded services market?
You’ll learn to own your niche by:
- Specializing in problems, not tech stacks
- Developing your own frameworks
- Pricing for outcomes, not effort
- Shifting from generalist to expert
How do we keep our culture intact as we scale?
Culture matters, and growth often tests it. We help you stay intentional as you scale. While we can't promise to preserve every nuance, we do provide tools and guidance that help you grow without losing your core.
Here’s how:
- Frameworks to define and revisit your core values
- Hiring and onboarding practices that reflect those values
- Resources to structure founder agreements and advisory boards in ways that promote transparency and alignment
You’ll also hear stories and lessons from other founders who’ve faced similar cultural transitions, so you don’t have to navigate them alone.